Basic Styles of Questions

There are 3 ways in which questions are styled for market research studies to gather information:

1. Open Ended Questions

A web form is provided where respondents can type their answers to a question in their own words. Unlimited text responses can be collected – however limits to number of characters can be set if needed.

2. Closed Ended Question

Questions that are presented with a list of answer options for the respondent to select.

“EZPIPER handled several large, complex programming projects for our company with ease. The EZPIPER team is knowledgeable, responsive and extremely efficient. We look forward to working together again in the future.”

- Princeton Survey Research Associates International

3. Rating Scale Questions

Scaled questions help measure attitudes, beliefs and intentions by presenting list of options with number of rating scales in a two dimensional format.


More Questions

An alternative to traditional rating scale or numeric questions for interactive user experience.

slider question
Here's an example of a numeric slider type question.

numeric slider
Semantic differential Question allows to rate two attributes on opposite ends and respondent records a preference of one over the other.

bipolar question
Allows to rank attributes over a 5-point scale to evaluate a list of items.

star rating question

For More Questions, Click Here

Support Services For Market Research Firms

Send us a message & get a free proposal.